the legacy stories

Liesl Loubser
Founder of the Legacy Stories, the Change Collective and HDI Youth Marketeers, Liesl Loubser’s life-long passions are entrepreneurship, the African youth and business innovation. Nelson Mandela’s release echoed the call for change and innovation across the nation. Liesl answered the call, leaving her comfortable corporate job to embark on an entrepreneurial journey that would shift the landscape of change through job creation and education. She founded HDI Youth Marketeers, Africa’s most successful youth agency, around the principle of creating mutual benefit for clients and youth. Now retired, Liesl’s legacy lives on, not only through her passion projects and philanthropy, but also through the fires that she ignites within the people around her. The Legacy Stories, which is the first initiative of The Change Collective, is a true expression of her passion to inspire others to live their passion.
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